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Ebooks Winning the Battle for Relevance : Why Even the Greatest Become Obsolete... and How to Avoid Their Fate PDF by Michael McQueen for free Category: Economic Systems & Structures
The author of the book: Michael McQueen
Edition: Morgan James Publishing
Date of issue: 14 Jun 2016
EAN: 1630478237
ISBN: 9781630478230
Language: English
Format files: Epub, PDF
The size of the: 565 KB
City - Country: United States

Full description of the book Winning the Battle for Relevance : Why Even the Greatest Become Obsolete... and How to Avoid Their Fate:

Based on a 6-year study of 500 of the world s biggest brands, Winning the Battle for Relevance seeks to answer the question: What separates the enduring from the endangered? As businesses, industries, and revenue models continue to be disrupted at an alarming rate, leaders would do well to learn from the mistakes of fallen brands such as Borders, Kodak, and Blockbuster lest they fall into the same trap. Better still, Winning the Battle for Relevance highlights what every organization and institution can learn from enduringly successful brands in order to win the battle for relevance in the turbulent years ahead."

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About the author Michael McQueen

Michael McQueen is a multi-award-winning speaker, trends forecaster, and business strategist. Widely recognized for having his finger on the pulse of business and culture, Michael has helped some of the world s best-known brands navigate change and stay ahead of the curve. In addition to featuring regularly as a commentator on TV and radio, Michael is a familiar face on the international conference circuit, having shared the stage with the likes of Bill Gates, Whoopi Goldberg, and Larry King."


Add a comment Winning the Battle for Relevance : Why Even the Greatest Become Obsolete... and How to Avoid Their Fate



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6 Comments:


Adam Logsdon
Thank you for the book, have long sought
1 day ago


Darrell Ferrill
an excellent book
2 days ago


Vance Correll
Nothing so. but there are better
2 days ago


Domingo Ballin
only here I was able to download this book
3 days ago


Rhett Roache
fast is downloaded
3 days ago


Delmar Stancil
I am looking for something similar
3 days ago




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