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The author of the book: Alan M. Rugman
Edition: Palgrave MacMillan
Date of issue: 01 Jan 2009
EAN: 0230221254
ISBN: 9780230221253
Language: English
Format files: Epub, PDF
The size of the: 762 KB
City - Country: New York, NY, United Kingdom

Full description of the book Rugman Reviews International Business : Progression in the Global Marketplace:

No other book can claim to bring so much authoritative commentary on International Business. These reviews have been hugely instrumental in the development of the field.This book is written by the leading figure in international business (he is to International Business what Kottler is to Marketing). It provides a 'potted history' of the development of IB theory. It brings together the key seminal works in IB in an accessible and easy to digest form.Alan Rugman draws together 100 reviews that chart the development of International Business theory in recent decades. This book is essential for all students with an interest PDF in unpacking the history, scope and possibilities that are implicit in any discussion of international business.

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About the author Alan M. Rugman

ALAN RUGMAN holds the L. Leslie Waters Chair in International Business and is a Professor of Business Economics and Public Policy at Kelley School of Business, University of Indiana, USA.


Add a comment Rugman Reviews International Business : Progression in the Global Marketplace



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6 Comments:


Stan Mcarthur
Thank you!! Going to read!
1 day ago


Keenan Masker
an excellent book
2 days ago


Fritz Zeller
It was not pleasant, not expressive and finely
2 days ago


Roger Freda
Nice site-I finally was able to download this book
3 days ago


Ivory Wyckoff
fast is downloaded
3 days ago


Wilber Card
(a) continuation of the will or not?
3 days ago




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